Are you aging naturally?
31 Million Americans believe in aging naturally but what exactly does aging
naturally mean? In reviewing the definition of the word natural, it appears
as though one could accurately define it as a personal philosophy that would
fit the needs of each individual.
Most Americans agree that plastic surgery is not a natural option.
It is for this reason perhaps that 48 million Americans plan to purchase
anti-aging remedies within the next year.
The 65% of Americans surveyed who plan to purchase topical products also
said they believed in aging naturally. We do to. It means that supportive, preventative and corrective care strategies are believed to be a natural choice in treating the signs of aging. This approach is rooted in the belief of supplementation as a means of encouraging healthy aging. In correlation, it is very much like taking vitamins and other natural supplements internally to ward off disease as most Americans have a less than healthy diet. Even with the most balanced dietary intake, only 1% of ingested nutrients affect the skin. For this reason, topical supplementation is the best way to care for your skins hydration, nutritional and functional needs.
Aging concerns are no longer reserved to those visible wrinkles and loss
of firmness we will all experience. We are no longer waiting to see
the effects of time on our complexion before treating. Preventative aging care is exploding and is in very high demand. Sun blocking formulations now provide ancillary ingredients to treat the skin more comprehensively while protecting from damage. Peptides and antioxidants are also widely represented in our skin care products as they affect the skin in both preventative and corrective ways. Collagen and Elastine continue to be key focal points to clients who recognize the need for repairing previous damage while holding off further deterioration. Copper Peptides, Phenolic Phytochemicals and Carotenoids that can correct Collagen cross linkage in the skin continue to be highly sought after ingredients.
Reversing and preventing the signs of aging are being addressed within all the skin types, as well is in every ethnic background. Skin lightening, acne therapy and cellular regeneration remain at the top of the list of corrective skin care needs right behind wrinkles and loss of firmness. Methods of anti-aging that do not require significant downtime or plastic surgery seem to be acceptable as "natural" modalities.